
Missing Out in the Off-Season? How Smart Automations Keep You Booked Year-Round
December hits. The phones stop ringing. Inbox slows down.
But what if your off-season was your secret weapon?
☀️ Just because the sun’s gone doesn’t mean your business should go quiet.
Whether you're running boat tours in Grand Haven or a bed-and-breakfast in Saugatuck, the reality of seasonal business is this"
Summer's busy. Winter's... well, crickets.
But here's the thing no one tells you — your future bookings are built in the off-season.
The follow-ups you don't send? The “book early” messages you forget? Those are costing you.
That’s why more tourism businesses around Lake Michigan are turning to Kick AI to keep them in the conversation — even when the beach is frozen over.
Here’s how Kick AI helps you stay top of mind (without lifting a finger):
💬 Send perfectly timed “Book Early” messages
Warm up your customer list with emails and texts that invite them to lock in summer dates before the rush.
📩 Nurture past customers
Share updates, discounts, or just a quick “Hey, thinking of you” touchpoint — so when they’re ready, you’re the one they remember.
📅 Fill your early-season calendar
Before other businesses even think about opening, your schedule’s already filling up — automatically.
Why it works:
People don’t stop thinking about summer just because it’s winter. They just forget who they booked with last year — unless you remind them.
That’s where automation comes in. It’s like having a marketing assistant who never forgets to follow up, never sleeps in, and always sends the right message at the right time.
So if your slow season feels like a dead zone… maybe it’s just underused.
Because when everyone else is quiet, you have the chance to show up — and stand out.
Stay relevant. Stay booked. Even in February.
👉 Want to turn your slow season into a growth season? Let’s chat.
Kick AI can set up automations that keep your brand in front of the right people — all year long.